Target one specific persona (ICP). Solve one well-defined, real problem. Provide one clear, working solution. Develop one marketing/sales channel. Get PMF and $1M in ARR, then expand.
02
Sell First, Build Second
Validate the idea by securing preliminary sales before writing a single line of code. Confirm real market demand before investing money.
03
Strategy Over Experimentation
Experimentation is a tactic, not a strategy. It doesn't replace conviction and common sense. Have a clear and compelling strategy and a roadmap.
04
Get Profitable ASAP
Revenue is the only real traction and validation metric, and profitability is the only real scenario for long-term sustainability. Plan for eventual ROI.
05
Build a Calm Company
If you want drama, go build a startup and raise venture capital. But if you want a sustainable, profitable, niche B2B SaaS platform, you’re in the right place.
06
Make Your Software Good
Even though software is now a commodity, the standards are high. Solid, reliable, user-friendly software won't give a competitive advantage by itself, but it's a necessary foundation for success.
Products
Products we’ve built for clients and ourselves
AI
Travel
SaaS
AwayAway — the first AI-powered travel agency
AI
Agent
Lemmy – the AI productivity super-assistant
AI
SaaS
Auxillary AI – an AI copilot for B2B SaaS platforms
Design a user-friendly, functional, and appealing product. Focus on solving the target customer's problem effectively.
Deliverables
1. Low-Fidelity Wireframes
2. High-Fidelity Designs
3. Technical Solutions Document
4. Interactive Figma Prototype
5.Implementation Plan & Roadmap
Terms*
Cost:
from $3,500 to $7,000*
Timeline:
from 4 to 8 weeks
02
Implementation Phase
Develop a solid, reliable, and scalable product that gets traction and revenue.
Deliverables
1. A Released SaaS Product
2. Production and Staging Environments
3. Monitoring and Observability
4. Admin Functionality (with Retool)
Terms*
Cost:
starting from $24,500
Timeline:
starting from 2 months
03
Growth Phase
Implement strategies to scale the product. Focus on customer acquisition, retention, and revenue growth.
Deliverables
Continuous Growth and Development of the Product with a Dedicated Team
Terms*
Cost:
starting from $5,600 per month
Timeline:
starting from 3 months
04
Maintenance Phase
Ensure the product remains reliable and up-to-date. Provide ongoing support and improvements to meet user needs.
Deliverables
Continuous Product Support and Maintenance
Terms*
Cost:
starting from $1,400 per month
Timeline:
starting from 1 month
Testimonials
What makes Softcery unique is how they combine product strategy with development expertise. Unlike typical agencies that just follow instructions, they dive deep into your business goals, ask tough questions, and collaborate on finding the best solution. We've built a complex B2B SaaS platform together, and their advisory and execution has been consistently excellent. They're a dream to work with – I'm a customer for life.
.webp)
